Diagnose
Name the real constraint and establish a dated baseline.
Street Equity begins small on purpose. One meaningful constraint gives both sides a fair way to judge the work.
Name the real constraint and establish a dated baseline.
Agree on the outcome, deliverables, timeline, fee, and approvals.
Work through a focused experiment with the founder’s input.
Compare the result across a fair period and decide what comes next.
The business question
The deliverables
Who owns each decision
The measurement period
The fee and payment terms
What happens next